When Muneer Hamza entered a job in the field of baby
products retail in Kerala decades ago, he didn’t just see it as another line of
business. There is a lot of emotion that goes into the purchase of baby products
by new parents and that hope, love and joy was apparent from the very
beginning, in all the people he met with. Although if you Look at it purely
logically, those years in a couple’s life from the pregnancy through to the
beginning of the infant’s school life can be filled with stress and
helplessness what with taking care of the financial, physical and emotional
sides of the child’s and their own well being, most people still look back on
it with no little sense of fond nostalgia. It was the recognition of this
selfless dedication in all the parents he came across that prompted Mr. Hamza
to move on from working in supply chain management to opening his own baby
shop.
“Frank and Mates” the new baby shop in Kerala was opened by
Mr. Hamza with the firm belief that retailers of baby products hold a
responsibility to provide only the best and safest baby products to their
customers. Frank and Mates sells products spanning the whole range of new born,
toddler and pre-schooler needs, bringing internationally renowned brands such
as Graco, Pierre Cardin, McLaren and Evenflo to your city. The value a parent
places on their child’s safety and their happiness in buying products for their
infants is often taken advantage of by vendors in the state. In a bid to
increase sales and profit, a lot of businessmen stack their stores with all
kinds of products, with the least concern for their use, quality or
appropriateness.
Take for example, the case of baby walkers. Baby walkers are
banned in China and pending a ban in the USA due to the dangers its use can
pose to infants. Walkers allow babies to stand up and move on two feet when
they would otherwise only be able to crawl, giving them the ability to reach
objects at higher levels than before. Some of these objects may be hot
beverages such as coffee or tea on a low table or a heated iron box that could
cause an infant to burn itself. Walkers give the baby a lot of speed and are
unstable on sloping and uneven surfaces. Newer walkers are made wider so that
the baby can’t move through doors and come with an auto locking brake that
engages when any one wheel of the walker falls to a lower level than the rest.
Also, walkers are believed to hamper the child’s natural progress in learning
to walk instead of assisting it.
Besides its first store at Thottekaatu road, opposite Kalyan
Silks in Kozhencherry, Cochin, Frank and Mates is planning to open another baby
shop in Kerala at Calicut and also expand to other states with stores in
Chennai and Bangalore. Follow the link for more details: http://frankandmates.com/



